Praying Mantis Egg Case

Praying Mantis Egg Case Have you ever found a brown, Styrofoam-like mass on a shrub in your garden? As the leaves begin to fall in autumn, people often find these odd-looking formations on their garden plants and wonder what they are. Many people guess that its a cocoon of some kind. Although this is a sign of insect activity, its not a cocoon. This foamy structure is the egg case of a praying mantis. Soon after mating, a female praying mantis deposits a mass of eggs on a twig or other suitable structure. She may lay just a few dozen eggs or as many as four hundred at one time. Using special accessory glands on her abdomen, the mother mantid then covers her eggs with a frothy substance, which hardens quickly to a consistency similar to Styrofoam. This egg case is called an ootheca. A single female mantid may produce several oothecae (the plural of ootheca) after mating just once. Praying mantids typically lay their eggs in late summer or fall, and the young develop within the ootheca over the winter months. The foamy case insulates the offspring from the cold and provides them with some protection from predators. Tiny mantid nymphs hatch from their eggs while still inside the egg case. Depending on environmental variables and the species, the nymphs may take 3-6 months to emerge from the ootheca. In spring or early summer, the young mantids make their way out of the protective foam case, hungry and ready to hunt other small invertebrates. They immediately begin to disperse in search of food. If you find an ootheca in the fall or winter, you may be tempted to bring it indoors. Be forewarned that the warmth of your home will feel like spring to the baby mantids waiting to emerge! You probably dont want 400 miniature mantids running up your walls. If you do collect an ootheca in the hope of watching it hatch, keep it in your refrigerator to simulate winter temperatures, or better yet, in an unheated shed or detached garage. When spring arrives, you can place the ootheca in a terrarium or box to observe the emergence. But dont keep the young nymphs confined. They emerge in hunting mode and will eat their siblings without hesitation. Let them disperse in your garden, where they will help with pest control. Its usually possible to identify the mantid species by its egg case. If youre interested in identifying mantid egg cases you find, includes photographs of the most common mantid oothecae found in North America. The egg case  shown above is from a Chinese mantid (Tenodera sinensis  sinensis). This species is a native of China and other parts of  Asia but is well-established in North America. Commercial biocontrol suppliers sell Chinese mantid egg cases to gardeners and nurseries who want to use mantids for pest control. Sources Tracks and Sign of Insects and Other Invertebrates, by Charley Eiseman and Noah CharneyBugs Rule: An Introduction to the World of Insects, by Whitney Cranshaw and Richard RedakPraying Mantid Care Sheet, Amateur Entomologists Society website. Accessed online September 15, 2014.Ootheca, Amateur Entomologists Society website. Accessed online September 15, 2014.Carolina Mantid Ootheca, North Carolina Museum of Natural Sciences, website. Accessed online September 15, 2014.Ootheca, Museum Victoria website.   Accessed online September 15, 2014.Subspecies Tenodera sinensis sinensis - Chinese Mantis, Bugguide.net. Accessed online September 15, 2014.

Why Im Writing The Book On 10x Marketing - CoSchedule Blog

Why Im Writing The Book On 10x Marketing Blog Many of you have asked when  (not if) I’d write a book. Answer: Now! So for those of you who are already totally on board with getting the book on marketing from your friends at †¦ †¦subscribe to this exclusive email list to get the first chapter for FREE right now. You’ll also stay up to speed on its progress and get early access for pre-ordering. And youll get access to the 10x Marketing LinkedIn Group to bounce ideas off other 10x marketers (including your friends at ). Do it now! Now: If the fact that so many marketers have asked me to write this book isn’t enough reasoning behind its creation†¦ read on (or watch) to learn why  Ive decided to write the  book on The 10x Marketing Formula. Yet Another  Marketing Book? The world doesn’t need another â€Å"copycat† marketing book. In fact, the world doesn’t need any more â€Å"copycat† content whatsoever. So†¦ what sets this  book apart? And more importantly†¦ why do marketers like you need this  book? Why Im Writing The Book On 10x MarketingContent Marketing Isn’t Living Up To Its Promises For the past several years, content marketing has been all the rage. There are current success stories seemingly everywhere. But even though content marketing has been a successfully established tactic for more than a century, lately†¦ it’s not living up to the hype. The thing is, you’ve already petitioned your boss to try this. You have the software. You have the processes. But actual results? Crickets. As marketers, we’re struggling more than ever before to prove that what we’re doing is really working. And even with all of the promises of content marketing†¦ we’re hitting what Gartner calls the trough of disillusionment. Gartner has discovered a pattern in technology adoption for business use they call the â€Å"Hype Cycle†. Essentially, it looks like this: Something new emerges (new channels, tactics, technology, etc.). Early adopters embrace the new. Expectations soar due to a few success stories. Way more people jump on board expecting the same success. Then†¦ crushing defeat. Does that sound like your  content marketing? ^^^ It was feeling that way to us at . That is†¦ until we embraced The 10x Marketing Formula. Heres why @embraced the 10X marketing formula.The Solution To Actually  Generate Results = The 10x Marketing Formula Like I imagine so many of you have experienced, we adopted content marketing with high hopes here at . When we started up, we needed the traffic†¦ we needed the success story to be our  story†¦ but we weren’t getting it. Instead, we found quality + consistent content wasn’t- and couldn’t- be the promised driver of ROI. It just wasn’t enough. What we discovered was the need to develop and refine the content marketing process. All of that with the goal of driving real growth, measurable return, and 10x results. Since then, we’ve honed The 10x Marketing Formula to grow from zero customers to 9,000+, zero email subscribers to 250,000+, and pageviews from zero to 1.5 million every single month. And we did it all in less than four years. This book gives away everything we’ve learned along the way. It’s the secret to unlocking results, getting your boss off your back, and justifying better resources. When we started, we looked for books like this. They just didn’t exist. But we needed this  book- this  10x Marketing Formula- to get our own marketing team out of content marketing’s trough of disillusionment. That’s why Im writing it now. This book shares the growth levers we’ve discovered as we matured. We’ve reached some major growth numbers. And this book teaches you how to blow up your numbers, too. Because in the end†¦ it’s not publish or die. It’s results or die.